BlackBerry’s new look: Fresh, sleek, and misguided
Thorsten Heins meets the press at BlackBerry Jam Americas 2012.
(Credit: Lynn La/CNET)
For all the talk of revolution at Research In Motion’s developer conference this week, something about BlackBerry Jam Americas felt rather familiar.
Think of it this way: a once-mighty tech company, elbowed out of the smartphone revolution by Apple and Android, making a new push to get back into the game.
Amid high pressure to deliver, the company puts all its energy toward marketing the user interface — a slick new way of moving through the operating system, giving users live updates on important…