Fab drops flash sales to start ‘following’ personal tastes
Screenshot of by Donna Tam/CNET)
With a billion-dollar valuation in its rear-view mirror, Fab is putting something else behind it too.
The site — which sells furniture, clothes, and decor — is switching its tack yet again, this time ditching flash sales for a “following” feature that personalizes what you see on the site and what products are pushed to you.
Starting Monday, Fab is no longer sending daily flash-sales e-mails, according to a blog post by founder and CEO Jason Goldberg.
Instead, Fab is telling users to follow departments of interest, with deeper…
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