Facebook: Businesses have paid for 2.5 million promoted posts
Facebook released some new numbers today for its local business Pages, revealing that about 2 percent of the Pages have used promoted posts.
The social network said it’s reached 13 million local Pages now — up from the 12.8 million last reported during its earnings call in October — and 300,000 of those have promoted more than 2.5 million posts. Promoted posts are ones that Pages pay for to make sure they reach more of their Facebook fans.
According to a Facebook representative, Facebook Director of Global SMB Markets Dan Levy went over some of these new numbers at the BIA/Kelsey’s…