Microsoft’s Surface problem: Blame the advertising?

So jolly.

(Credit:
Microsoft/YouTube Screenshot by Chris Matyszczyk/CNET)

The numbers aren’t singing a song that Wall Streeters like to hum, so Thursday will have seen no Redmond Rumba.
There will be no pas de deux, especially not an
iPad de deux. If Microsoft will be dancing, it’ll be dancing alone.
Launching a new product is hard. Launching a new type of product — and, for all the alleged failure with the Surface RT, the Surface idea was unquestionably thinking different — is harder than trying to get politicians to think about anyone but themselves.
Which leads me to 14-year-old…

Read the original here: Microsoft’s Surface problem: Blame the advertising?

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