The tree versus the shadow

Character is like a tree and reputation like its shadow. The shadow is what we think of it; the tree is the real thing. —Abraham Lincoln

When I was looking for investors for my startup in 1997, I was a lot more interested in the values and character of my potential investors than in the name of the firm on the door. My first investors were not from Sand Hill Road or Palo Alto, but were people I knew would support my company (and me) in the ways we most needed help.

As an entrepreneur, you want to know if your investors will be there for you, help you do the right things, and…

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About The Author

Vinod Rawat

I'm a very patient listener with positive attitude towards work and life. I'm kind of innovative and creative, I keep learning things and try to implement them to the best use possible. Sometimes I love to write a little and share with the world, sometimes I stay busy at work or family. Professionally I'm a Web & Graphic Designer and also a Pro Marketer. I have over 12 years of working experience in Sales & Marketing, Graphic and Web Design. Explored many areas of business. Sometimes I do love to travel.

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