What Square’s rise means for the startup ecosystem
Square’s focus on monetization and mobile cannot be overlooked.
(Credit: Screenshot by Jason Cipriani)
Square is different than any other startup that has come before it, and its growing influence and size will inevitably lead to a change in the way entrepreneurs run their companies and venture capitalists invest.
There’s no doubt that Square is on the rise, but it is set to accelerate its growth, thanks to a strategic investment from Starbucks that places Square’s technology in front of millions of consumers. And thanks to Starbucks, Square’s revenue and valuation are set to soar.
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