ESPN to embed sports instant-replay videos in tweets
Before you know it, smartphone-wielding football referees will be able to review their calls and respond to nasty tweets about those calls all in one go.
ESPN is set to start embedding video streams of instant replays into its tweets, according to various reports. Through a partnership with Ford and Twitter, ESPN’s college football account, @ESPNCFB, will begin the effort today, as the bowl games kick in, and continue it through January 15, one week past the end of the college football season, according to Adweek.
A Twitter rep told Adweek that the clips would be 30 seconds or less and…
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