For a big launch, Microsoft readies tiny holiday pop-up stores
It’s lucky the Microsoft Surface RT is small, because Microsoft’s coming pop-up stores look like they’re going to be very compact.
Microsoft is planning to open 34 holiday pop-up stores in the U.S. and Canada. (The just-added two, announced this week by the company, are a Chicago and Times Square New York.) They are opening on October 26, the day that Windows 8 and Microsoft’s Surface RT tablets/PCs are generally available.
I guess I was envisioning temporary full-size Microsoft stores — like two-dozen-plus permanent brick-and-mortar stores they are operating already — when I was…
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